Privacy policy


The Mead Dental Practice is committed to protecting and respecting the personal data we hold for you in line with the requirements of the General Data Protection Regulation (GDPR) .

We aim to be clear when we collect your data and not do anything you wouldn’t reasonably expect.

This Policy explains when and why we collect personal information, how we use it, the conditions under which we may disclose it to others and how we keep it secure.

We may change this Policy from time to time so please check this page occasionally on our website to ensure that you’re happy with any changes. By using our website, you agree to be bound by this Policy.

Any questions regarding this Policy and our privacy practices should be sent to our Data Controller, Dr Laura Rudge.

You can do this:

By email, to:

By telephone:  01752 224880

By writing to:   The Mead Dental Practice, 61 Mannamead Rd, Plymouth, Devon , PL34SS

Who we are

We are a small team of dental professionals who are passionate about providing the highest possible standards of care.

To ensure we can provide your care safely and effectively, we need to be certain that we have correctly addressed your needs and wishes, answered your questions and also have taken account of your medical history and any treatment that you are undergoing as this may affect how we can provide care for you safely.

Your care may involve several members of our team at this practice and we want to assure you, that all members of our team will respect the confidential nature of the information that you have provided and will always protect it from being used by others in an unauthorised way.

We will ask you to complete in writing how and in what circumstances we may use this information in future.

You can choose to stop email, telephone calls, addressed post and/or text messages directed to you by contacting us on 01752 224880 or by  email  to

Where do we collect information about you?

When you give it to us DIRECTLY

We obtain information about you when you:

  • Attend our practice as a patient
  • Complete documentation such as a Medical History form
  • Agree to or request referral to other professionals
  • Receive support from us by contacting us by telephone, text or email
  • Take part in one of our surveys
  • Attend one of our events
  • Make payments to us using a card, credit agency or payment plan
  • use our website


When you give it to us INDIRECTLY?

  • We may receive information about you from a referring practice


When you give permission to OTHER ORGANISATIONS to share

  • If you permit other organisations to give us information such as if you apply for a loan in connection with treatment
  • Depending on your settings or the privacy policies for social media and messaging services like Facebook, WhatsApp or Twitter, you might give us permission to access information from those accounts or services.


What type of information

The type and quantity of information we collect and how we use it depends on why you are providing it.

Typically, the basic personal information we collect might include:

  • Your name, address, date of birth
  • Unique identification number
  • Your email address
  • Your telephone numbers
  • Your GP name and practice address
  • Your next of kin or carer contact details
  • Your family members names and contact details
  • Medical history
  • Dental care records
  • Photographs
  • Payment plan details
  • Financial information
  • Credit card receipts
  • Correspondence
  • Details of any complaints received
  • Details of any testimonials received.
  • If you use our website we collect your IP address, and information regarding what pages are accessed and when


How do we use your information?

We process and use your information to provide you with safe dental care.

How long do we keep this information?

  • We are required to retain your dental records, X rays and study models while you are a patient of the practice and after you cease to be a patient, for at least 11 years or until age 25, whichever is the longer.


How do we keep this information safe?

  • When you give us personal information, we take steps to ensure that there are appropriate technical measures in place to protect it. For example, information is stored on secure servers, access is restricted only to those who are entitled to see the data, our network is protected and routinely monitored.
  • Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems.


Who has access to this information?

The information we collect, and store will not be disclosed to anyone who does not need to see it.

The Practice will not sell, share, or rent your information to third parties without your express consent.

We will share your personal information with third parties when required by law or to enable us to deliver a service to you or where we have another legitimate reason for doing so.

Third parties we may share your personal information with may include:

  • A referral to another clinician if you require a specialist service.
  • Regulatory authorities such as the General Dental Council or the Care Quality Commission,
  • NHS Local Authorities,
  • Dental payment plan administrators,
  • Insurance companies,
  • Loss assessors,
  • Fraud prevention agencies,
  • In the event of a possible sale of the practice at some time in the future.

We may transfer your personal information to a third party where we are under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms of use or to protect the rights, property or safety of our supporters and customers. However, we will take all necessary steps with the aim of ensuring that your privacy rights continue to be protected.

Your Personal Privacy Rights:

Under the General Data Protection Regulation (GDPR) you have the following personal privacy rights in relation to the information we hold about you.

You have a right to:

  • Access to and copies of your records.
  • Have inaccuracies deleted.
  • Have information about you erased. This should be seen in light of the need to keep records about your dental care in case you have any problems in the future.
  • Object to direct marketing.
  • Restrict the processing of your information, including automated decision-making.
  • Take your data to another dental practice or anywhere else.

Patients who wish to have inaccuracies deleted or to have information erased must speak to the Dentist who provided or provides their care.

Legal Basis for Processing Data Held About Patients:

The GDPR requires us to state the legal basis upon which we process all personal data for our patients and it requires us to inform you of the legal basis on which we process your personal data.

The legal basis on which we process personal information for our private patients is: Legal obligation.

The legal basis on which we process personal information for our payment plan patients is: Legal obligation and legitimate interest. 


The Mead Dental Practice will always obtain specific opt in consent from you.

If you are a new patient, we will obtain consent when you first attend the practice. If you are an existing patient, we will obtain consent when you attend for your recall appointment or for a treatment appointment. We will refresh this consent annually when you complete a new medical history form.

You have the right to withdraw consent at any time by emailing

How you can access your information

If you would like to access the information we hold about you, or you have any questions regarding this policy, our privacy practices or data protection, please contact our Data Controller,    Dr Laura Rudge

You can do this:

By email :  

By telephone: 01752 224880

By writing to:  The Mead Dental Practice,

                           61 Mannamead Rd,


                           Devon ,



Transferring Personal Data Outside The EU:

This practice does not send any laboratory work outside the E.U

This Privacy Notice was reviewed and implemented on: 20th May 2018.

It will be reviewed annually and is due for review on:  20th May 2019   or prior to this date in accordance with new guidance or legislative changes.

Document Change Record For EU General Data Protection Regulation (GDPR) Privacy Notice for Patient Data The table below is used to register all changes to the Privacy Notice for Patient Data



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61 Mannamead Road,
Plymouth, Devon, PL3 4SS

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